Word: nikes
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Dates: during 1990-1999
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...serendipity of the two celebrations seemed almost too good to be true. It was as if they were both orchestrated by a higher power, namely Nike. Indeed, the two most compelling commercials on that ESPN telecast were Nike productions that ended with its trademark swoosh: "Thank you, Jackie Robinson," in which African-American ballplayers expressed their gratitude to Robinson, and "I am Tiger Woods," in which children of all races say that mantra before heading out to the golf course...
...NIKE Forget Heaven's Gate; $40 million Tiger Woods contract looks cheap. Shrewd deal...
...feel to it. While there were some men like Rickey, the ruling brass of baseball did not look to kindly on having a black player in the majors. Robinson's class and integrity was enough to gain the respect of some of the most stubborn racists. Baseball's--and Nike's--present preoccupation with selling Robinson's image tends to place the emphasis on Jackie Robinson the symbol over Jackie Robinson the man, the one who was not given but fought for and own the right to play baseball...
...year. Harvard professor WILLIAM JULIUS WILSON published When Work Disappears: The World of the New Urban Poor, which he had hoped would influence the debate on welfare reform. It did, but it was too late to head off a welfare bill he opposed. PHIL KNIGHT, CEO of Nike, saw a 77% increase in profits last quarter. That was clouded by the report of a Vietnamese-American labor activist that many Nike shoes are produced at plants in Vietnam where the mostly female work force faces corporal punishment and 12-hr. workdays. All that for about $1.60 a day. Nike promised...
Tiger Woods is black, but he doesn't have to be golf's Jackie Robinson. He is also Asian, Native American and young. But more than any of that, he is a stupendous golfer. Bill Clinton and Nike executives aside, I'm convinced his headline of choice would have been: "Woods Shoots Lowest Score Ever at the Masters." And that...