Word: nintendos
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...goes well, the Xbox 360 will be out around Thanksgiving; Sony and Nintendo are expected to follow with consoles of their own in 2006. TIME got exclusive behind-the-scenes access to the minds and the strategy that built the new Xbox. Welcome to the future...
That's not all. The Xbox 360 has ambitions as a communications device. Unlike either Sony or Nintendo, Microsoft has a fully fledged online service, called Xbox Live, to go with its game console, and with the launch of the new Xbox, Gates & Co. is hoping to turn it into a major online community with Friendster-like features that match up compatible gamers. Companies will use Live to distribute game trailers and sell mini-games and new game levels. It will be a free-for-all bazaar. Players will be able to customize games--say, the way the skateboards might...
...panels used in smaller, cheaper TVs and in laptops. Rather than engage them in a murderous price war, Sharp concentrates almost exclusively on ever-larger TVs or on small, high-quality panels found in cell phones, car navigation systems, and hand-held game players like Sony's PSP and Nintendo's DS. This strategy has enabled Sharp to withstand the margin pressure that's ravaging its rivals. Sharp's small-panel market, says Lehman Bros. analyst Yuki Sugi, is particularly lucrative, as its clients tend to place long-term orders for highly specialized, high-margin goods. Similarly, at the other...
...Give Nintendo credit: it will try anything to help you get your game on, and if that means hooking up a pair of bongo drums to a game console, so be it. Pound the skins to control a feisty ape that jumps, runs, flips and fights his way through a fantasy landscape. For primo side-scroller action, fast, fluid and nonstop, Jungle Beat is unbeatable. (For Nintendo GameCube; $54.99 with bongos, $39.99 without...
...Nintendo DS is easier to control than...