Word: nissan
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Prime example: 2 Fast 2 Furious, sequel to the 2001 hit. It puts the viewer behind the wheel of souped-up cars like a Nissan Skyline and a Yenko Camaro, both juiced with NOS--a nitrous oxide injection system--that instantly multiplies their speed as if they're toddlers on sugar. These cars seem to double as aircraft. When goosed by an ace driver, the Skyline vaults across a yawning drawbridge, and the Yenko flies across the water to crash-land on the upper deck of the bad guy's yacht. 2F2F has a bit of plot about...
...vice versa. Virtual rides like the Grand Theft Auto games (including Vice City) and the Gran Turismo series have sat on best-of lists. They're also helpful aids to directorial research. John Singleton says he played hours of Turismo while preparing 2 Fast 2 Furious. He put the Nissan Skyline (which isn't sold in the U.S. and had to be imported from Japan) and the Mitsubishi Evo VII in the movie because they're in Turismo. "We wanted to get the cars that kids play with in the video games," he says...
...prototype of some supercar of the future? Nope, it's just Nissan's Infiniti FX35, a cross between a sports car and an SUV. Lipscombe, 36, an attorney in Santa Barbara, Calif., opted for a series of add-ons that have turned the latest Infiniti into a state-of-the-art technological marvel. Hundreds of thousands of other Americans are doing likewise, shelling out for cool gadgets that can help with the drive, entertain backseat passengers and--though there's some disagreement here--make the trip safer. These add-ons are pumping some fuel into the auto industry's depleted...
...earned his reputation as a turnaround artist at Michelin, which dispatched him to fix ailing operations in South America and then gave him the job of restructuring Michelin North America after it bought Uniroyal in 1990. By the time Renault hired him and sent him to Tokyo to fix Nissan (which Renault controls), he had picked up five languages (Japanese is his sixth), a blunt decision-making style and a knack for blending corporate cultures...
Ghosn, 49, is expected to stay at Nissan until 2005 and then to take over at Renault after its CEO, Louis Schweitzer, retires. Ghosn watchers expect him to fashion a hybrid as stylish as the French-Japanese restaurants found in Paris and Tokyo. The next generation of the Renault Clio, a small car sold in Europe, is slated to share the underpinnings of Nissan's March, and the next-generation Nissan Sentra will use Renault's Megane platform. Already, French journalists have given Ghosn a backhanded compliment, dubbing him "Le Cost Killer." --By Daren Fonda