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Back from way back: union membership in the private sector has dipped from 35% in the mid-'50s to 9% today. The U.A.W. is also losing some of its traditional members. Last fall Nissan autoworkers in Tennessee voted down union representation nearly 2 to 1. "It's a bit ironic that the mighty U.A.W. failed to gain votes from autoworkers," says David Denholm, president of the Public Service Research Foundation, an antiunion group, "and now it's making a big deal about representing a couple hundred dorm monitors...
Declarations like this one are an uncommon occurrence. In this case, the day of prayer coincided with the beginning of the Hebrew month of Nissan, which begins today...
...lately at Ford have started a movement among designers to stop listening to focus groups and start thinking about how their creations connect with real people. There are a few more inspiring cars out there these days - the Chrysler PT Cruiser, the Audi TT, and now maybe the Nissan Altima. But when will this be translated to the mass market? The really emotive mobiles - the '49, the GT40, the new Cadillacs - are priced beyond our reach. Toyota is trying. But with all the production technology out there, can't anyone start making a people's car that doesn't make...
...started a movement among designers to stop listening to focus groups and start thinking about how their creations connect with real people. There are a few more inspiring cars out there these days and you know which they are - the PT Cruiser, the Audi TT, and now maybe the Nissan Altima. But there's a problem. The really emotive mobiles - the '49, the GT40, the new Cadillacs - are priced beyond our reach. Toyota is trying. But with all the production technology out there, can't anyone start making a people's car - a real "Volkswagen" - that doesn't make...
...clear imperative is for Volkswagen to raise productivity at its German factories while maintaining its reputation for producing well-made cars. According to a study by World Markets Research in London, VW's factories turn out only 46 cars per employee, while Renault averages 71-73 per worker and Nissan gets 101 at its British assembly plant. Volkswagen has a been a pioneer in using so-called platforms - mainly common engines and drive trains - on a wide number of models, thus saving money on research and development. But many analysts have warned that the company may be taking the process...