Word: nissan
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...happens, though, LaVergne is just four miles down the road from the Nissan autoworks that inspired the screenwriters of Gung Ho, the 1986 Hollywood film about Japanese-American factory relations. The movie depicts the Japanese takeover of a mythical Pennsylvania company town as a comic clash between a lackadaisical work force and transplanted managers obsessed with efficiency. Although Bridgestone and LaVergne officials play down the comparison, workers at the Japanese-owned tire plant have another perspective. Says Roger Sherrill, a longtime tire assembler at Firestone who was on hand when the Japanese arrived: "That movie hit it right...
While filming The Color of Money and Top Gun, he proved a quick study in the pool hall and the cockpit. Now Tom Cruise, 24, has shifted gears again to test his learning curve on the auto racetrack. Cruise took the wheel of a Nissan 300 ZX turbo sports car last week while making his pro circuit racing debut at the Road Atlanta race course in Braselton, Ga. His wife of two months, Actress Mimi Rogers, cheered from the pit. So did his new pal and Money co-star, Paul Newman, 62, a veteran race-car driver who later took...
Those ever inventive Japanese automakers have come up with another innovation on their cars: back wheels that turn right and left, just like front wheels. Four-wheel steering, or 4WS, first appeared in Japan two years ago on Nissan's high-performance Skyline autos. Now an advanced version of 4WS is being offered to Japanese car buyers, by Honda on its latest Prelude two-door and by Mazda on its luxury Capella...
...Nissan charges about $350 for 4WS in Japan, while Mazda demands a daunting $1,000. Mazda intends to export its 4WS Capella to the U.S. and Europe next year...
...sure, Toyota and Nissan have little reason for nervousness. Imports accounted for only 2.2% of the Japanese market last year, and the giant American auto manufacturers were virtually absent. BMW's success, however, has encouraged several foreign carmakers, including Sweden's Saab and Volvo and West Germany's Mercedes-Benz, to push harder in Japan. As a result, car imports to Japan jumped 36% in 1986, to more than...