Word: nissans
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Dates: during 1990-1999
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...next year. They will be offering what David E. Davis Jr., the dean of auto critics, has judged "a damned nice little car." That is no small feat. No other American company sells or builds any kind of little car without substantial help from foreign partners. Honda, Toyota, Nissan and other Japanese companies have driven away with that segment of the car business, boosting Japan's overall share of the U.S. auto market from 19.6% in 1980 to 27.7% last year, or 2.7 million vehicles. When Chrysler dropped its U.S.-made Dodge Omni and Plymouth Horizon models this year...
...Saturn's progressive ideas sprang up in Tennessee. Many were borrowed from around the world by the Group of 99, a team of Saturn workers who traveled 2 million miles in 1984 and looked into some 160 pioneering enterprises, including Hewlett-Packard, McDonald's, Volvo, Kawasaki and Nissan. Their main conclusions: that most successful companies provide employees with a sense of ownership, have few and flexible guidelines and impose virtually no job-defining shop rules...
...only five years ago, a fact the company is just beginning to tout in its advertisements. Some of GM's car lines actually beat the Japanese. Buick, for example, ranked fifth in the most recent J.D. Power survey of initial quality, placing the GM division ahead of Honda, Nissan, Acura and BMW, among others. The Buick LeSabre model placed ahead of the Acura Legend, Honda Accord and Nissan Maxima on the Power list of the most trouble-free models...
...Japanese push into the luxury market began with Honda's introduction of the Acura Legend in 1986 in the European and U.S. markets, but the trend has accelerated markedly in the past year. Nissan introduced its Infiniti line of cars in the U.S., featuring the opulent V-8-powered Q45 and the smaller M30, and is adding a new car this month. Another Japanese manufacturer, Mitsubishi, plans to introduce a luxury car next year...
...raised the average efficiency of its fleet from 19.1 m.p.g. in 1979 to 26.9 m.p.g. last year, while Chrysler boosted its fuel economy from 20.5 m.p.g. to 27.7 m.p.g. At the same time, Toyota raised the average economy of its models from 24 m.p.g. to 31.7 m.p.g., and Nissan from 26.8 m.p.g. to 30.2 m.p.g...