Word: nohmura
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Dates: during 1980-1989
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...soon as Kotaro Nohmura, an executive director of Taiyo Kogyo, an Osaka tent manufacturer, arrives home from work at nearly midnight, he looks in on his four children...
...that morning. A few fond glances are usually the only contact Nohrnura, 37, has with his two sons (7 and 4 months) and two daughters (5 and 9) during the week. Like most Japanese executives, his day starts early and ends only after a long night of business entertaining. Nohmura earns $51,000 a year before taxes, which enables him to house his family in a four-room apartment in the outskirts of Kobe, a port city. Six days a week, he gets up at 7 and eats a Western-style breakfast prepared by his 32-year-old wife Sanae...
Each Monday morning at 8:30, Nohmura and 100 co-workers assemble for chokai, a corporate pep rally, where they kick off the week by reciting twelve company creeds...
...Japanese worker, his company is not an oppressor but rather the source of his income and the expression of his place in society. Says Ryutaro Nohmura, 57, who owns a tentmaking firm in Osaka: "Employees in Japan view their company as an extension of their family life. Indeed many of them equate the importance of their company with that of their own life...
That is hardly a radical solution, but kosai-hi supporters explain that the business of Japan is business. Says Tentmaker Nohmura: "A three-martini lunch is fine, but why not make it four or five? Nobody will question the bill so long as it helps business...