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...national downturn, Kaplan said participation rates can decline if institutions concentrate on landing large contributions, rather than on increasing the number of alumni donors.Indeed, Harvard fundraisers have yielded record donations, raising $590 million in fiscal year 2005, its second-highest annual total. The sum reflects both large gifts and contributions from donors who are not alumni.But Rapier said the declining alumni participation does not reflect a change in strategy to land larger gifts and target non-alumni.“New areas of focus for Harvard development are being done by new staff, while we continue to invest...

Author: By Nicholas M. Ciarelli and Alexander H. Greeley, CRIMSON STAFF WRITERSS | Title: Fewer Alumni Give to College | 11/18/2005 | See Source »

...increased proportion of the approximately 82,000 donors who contributed to Harvard last year are not alumni of the University, Rapier said, adding that non-alumni are coming into increasing focus at her office...

Author: By Nicholas M. Ciarelli, CRIMSON STAFF WRITER | Title: Giving to Harvard Rose in FY 2005; Best Year Since Summers’ First | 9/23/2005 | See Source »

Some of these non-alumni contributions were among the largest...

Author: By Nicholas M. Ciarelli, CRIMSON STAFF WRITER | Title: Giving to Harvard Rose in FY 2005; Best Year Since Summers’ First | 9/23/2005 | See Source »

Rapier attributed some of the non-alumni support to programs unique to Harvard, like the Harvard Stem Cell Institute...

Author: By Nicholas M. Ciarelli, CRIMSON STAFF WRITER | Title: Giving to Harvard Rose in FY 2005; Best Year Since Summers’ First | 9/23/2005 | See Source »

...percent increase in gifts from non-alumni donors drove the rise in personal contributions, the survey said...

Author: By Nicholas M. Ciarelli, CRIMSON STAFF WRITER | Title: Harvard Leads in Donations | 3/7/2005 | See Source »

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