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Word: noncolor (lookup in dictionary) (lookup stats)
Dates: during 1970-1970
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Usage:

...avoidance of extremes. Says Winick: "Light from her cigar may provide the only brightness" on modern woman's "barely there" face. Houses are becoming sexless: they contain few leather club chairs or boudoir chairs-or even boudoirs. In interior decoration, the most popular hue is a noncolor, beige. Names too are sexually equivocal; one child out of five has a name like Robin or Leslie or Dana...

Author: /time Magazine | Title: Behavior: Killing a Culture | 10/12/1970 | See Source »

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