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Norplant is essentially an old contraceptive in a new package. Developed by the Population Council, an international nonprofit research group, and Wyeth- Ayerst Laboratories, a division of American Home Products Corp. of Philadelphia, the method prevents pregnancy by using the hormone progestin, which with estrogen is the active ingredient in most birth-control pills. Norplant consists of six progestin-filled silicone tubes, each about the size of a matchstick. In a simple 15-minute procedure, a doctor inserts the tubes just beneath the skin in a woman's upper arm. Once in place, the tiny cylinders start releasing progestin into...

Author: /time Magazine | Title: Medicine: A Pill That Gets Under the Skin | 12/24/1990 | See Source »

...city's Coalition for the Homeless. Even Washington's most ebullient convert to the cause -- Housing Secretary Jack Kemp -- is full of ideas but inevitably short of funds. His latest initiative, Homeownership and Opportunity for People Everywhere, would promote home ownership for low- income tenants and support local nonprofit groups. But its total funding is only $750 million next year. The 1987 McKinney Act allotted $596 million this year to states and cities for homeless programs. But even that amount pales next to what the cities are spending. New York City's human-resources administration will spend $146.4 million...

Author: /time Magazine | Title: Answers At Last | 12/17/1990 | See Source »

...Involve the private sector. Private corporations allied with pioneering charities can make public money stretch a long way. In 1986-87 some 460 nonprofit community groups created 23,120 units of low-income housing, compared with nearly...

Author: /time Magazine | Title: Answers At Last | 12/17/1990 | See Source »

Commercial and nonprofit direct mailers have to work much harder than members of Congress to address their pitches to specific audiences. To sing their siren songs effectively, they rely on a bewildering variety of list compilers, list brokers and list managers. In short, the mail-order industry is teeming with precisely the sort of people Montgomery Ward set out to eliminate: middlemen...

Author: /time Magazine | Title: Direct Mail: Read This!!!!!!!! | 11/26/1990 | See Source »

...name-trading game is now an estimated $3 billion business in itself. Rental lists, which cost anywhere from $50 to $150 per 1,000 names, are bartered not only by most mail-order houses and many nonprofit organizations but also by a few public utilities and telephone companies. List owners typically pay a 20% commission to a list broker and 10% to a list manager. Even with those overheads, some concerns make more money from the rental of their lists than from the sale of their products...

Author: /time Magazine | Title: Direct Mail: Read This!!!!!!!! | 11/26/1990 | See Source »

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