Word: nonprofitability
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...okays nonprofit profits...
...last September, praise from charter subscribers was all but overwhelmed by protests from other publishers. Reason: Dial, which is sent to supporters of sponsoring stations (now including WTVS Detroit) who contribute at least $25 a year, would compete for advertising with commercial magazines while enjoying Public Broadcasting's nonprofit advantages. Among those breaks: generous tax exemptions, lower postal rates, tax-deductible subscription fees and free promotion on PBS stations.* Publisher Philip Merrill, whose Washingtonian (circ. 103,300) was directly threatened by Dial, spearheaded a campaign to end this federal largesse...
...Dial has won a decisive round in the battle: the Internal Revenue Service rejected a challenge from Merrill two weeks ago, ruling that Public Broadcasting Communications, Inc., which publishes Dial for the sponsoring stations, is a nonprofit, tax-exempt organization. Merrill had already lost a round with the Federal Communications Commission, which last month refused to prohibit PBS stations from promoting Dial...
...Other nonprofit magazines include National Geographic, Ms., Mother Jones and Smithsonian...
...standards in use at that time, any private school starting up or expanding in an area undergoing mandatory integration would normally have been denied tax-exempt status. Satisfied that the Palisades Village School was operating "in a bona fide racially nondiscriminatory manner," the IRS granted the new school a nonprofit, tax-exempt status. "I don't think they're racist," says Walter Young, principal of two of the three public elementary schools in the local school district...