Word: nope
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...president of Avis, Inc., was talking with his advertising agency about ways to boost Avis rent-a-car business, which trailed far behind Hertz in the car-rental field. Were Avis' cars newer than Hertz's? asked the admen. No. More rental locations? No. Lower rates? Nope. Wasn't there some difference between the two? "Well," said Townsend, thinking for a moment, "we try harder." Lights flashed. Bugles blared. Sirens wailed. Thus was launched one of Madison Avenue's most successful ad campaigns, whose slogans-Avis Is Only No. 2, We Try Harder-rapidly worked their...
...dream team? Nope. It's the 1964 Boston Red Sox, currently wallowing in fifth place in the American League...
Carefully the honeymoon couple peeked out. Nope, nobody around. Out came chairs, mats and other sunbathing essentials. A photographer poised across the street from the hotel near Naples briefly eyed Spain's Prince Hugo Carlos. But when Dutch Princess Irene, 24, came out, he clicked away, for her bikini was as brief as her form was royal...
...heavy publicity affected Archie? Nope, says Burke, who revealed that after a story in the Times last year dwelling on his personal virtues Archie came to him and asked if he "gave the impression of being a do-gooder." Perish the thought...
...decision every actress must make," said Actress Jean Seberg, 23. What is? Hollywood v. Broadway? Marriage v. career? The Method v. the classic approach? Nope, it's whether or not to run around naked in front of the cameras. "I'm not criticizing anyone else who did it. But going nude just isn't up my alley." The whole problem was that stories were spreading that Jean had stripped to the waist for a love scene with Warren Beatty in the upcoming Lilith. In her Breathless in-bed scene with Jean-Paul Belmondo, in case anyone wondered...