Word: norms
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Travia’s new ideas seem focused on dealing with these problems in a meaningful way. While there are some questions as to the efficacy of social-norm campaigns, the idea seems to strike at the root of the most significant problem: the lack of an open and honest dialogue. Knowing that 78 percent of college students consume zero to five drinks during a night of partying may not have exactly the effects Travia predicts, but at least it admits that drinking does happen...
...It’s a matter of trying to find the correct balance as far as attention goes,” Ridolfi said. “During the women’s season the norm would be to give them a hair more attention than the men’s program and vice versa...
...more influence on the shape of reconstruction than any number of visionary architects. Add to that the human tendency to take comfort in the thought that an area that has suffered near destruction can be resurrected in much the same form. "Modest improvements, not truly visionary rethinking," is the norm when cities rebuild, says Lawrence Vale, a co-editor of The Resilient City: How Modern Cities Recover from Disaster. "There is too much urgency to rebuild fast, and not much can be done to withhold that. Visionary ideas don't catch on until later...
After living in their two-story, Mediterranean-style house in Orange County, Calif., for almost 18 years, Norm Bour, 51, and his wife Peggy, 57, are refinancing for the fourth time. Not only will they lower their house payments by $200, but the Bours will also tap into their equity to the tune of $135,000 to redo their wood floors, pay for Norm's Lexus (now that the lease is up) and pay off their time share in Maui. Their latest loan: a 30-year, $350,000 adjustable-rate mortgage (ARM) for a home valued at slightly less than...
...Norm Bour, the most recent refinancing with cash back has not only cut his monthly mortgage payments but also allowed him to trim the interest rate on three other loans, freeing a total of $1,500 a month. He intends to put that $1,500 toward principal, paying off his house by the time he's 62. "It's about having a plan," he says, "and with that comes peace of mind...