Word: norrisism
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After a protracted controversy, McArthur and his assistant, Louis Norris, agreed to resign at Berman's request. Berman declared the debate "a closed issue," but he also proposed new policy guidelines that emphasize "serious, intellectual, disciplined study." The guidelines declare that the endowment "is not interested in random speculation...
Figuratively as well as literally, bomb making is a boom-and-bust business. Last year it was bust for Norris Industries of Vernon, Calif., one of the biggest and busiest U.S. makers of casings and other metal hardware for bombs, mortar shells and artillery projectiles. The reduction of the American...
Constructive Change. Happily for Norris, however, war is no longer essential to its prosperity. Since 1965, Kenneth Norris Jr., son of the company's founder and now its chief executive, has been using military profits to buy a string of firms that make such civilian products as door locks...
The current conversion to civilian products is the second major change that Norris has made in the nature of its business. The company, founded in 1930, began life as a maker of magic coins, trick mirrors, chauffeurs' badges and dispensers for toilet paper and soap. Before World War II...
Price of Peace. In the past, Norris has paid a high price in peacetime for its war wealth. Its profits dropped dramatically after World War II. That could happen again when the Viet Nam War ends, but the switch to civilian production makes that much less likely than it would...