Word: notebook
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Taiwan is the world's premier electronics factory, but the world doesn't know it. The island's nimble manufacturers produce more than two-thirds of the globe's LCD monitors, nearly three out of four notebook PCs, and four-fifths of PDAs. Yet most of this digital gear is made under contracts with big foreign tech companies like HP, Apple and Dell and is resold to consumers carrying those well-known brand names. No longer...
...Taiwan's electronics makers thrive in anonymity, however. The relentless decline in tech hardware prices is putting pressure on the bottom line?profit margins on a Taiwan-made notebook PC, for example, have fallen by half, to 5%, over the past three years. Caught in the big squeeze, Taiwan's tech companies "can't just fly under the radar anymore," says Flint Pulskamp, an electronics analyst at consulting firm IDC in San Mateo, California. "If they're going to survive, they need to step out and get recognition for their brands...
...Taiwan is reaching for the limelight. Earlier this month, Taiwan consumer-electronics company BenQ, a relatively unknown maker of everything from notebook computers to LCD TVs to MP3 players, agreed to acquire the mobile-phone business of German behemoth Siemens, thereby becoming the world's fourth-largest mobile-phone company with total annual revenues of nearly $11 billion. Not only is the firm gaining size, it is gaining marketplace visibility. BenQ gets to use the top-notch Siemens brand name for five years. K.Y. Lee, BenQ's ceo, plans to mark his phones BenQ-Siemens, pumping his own brand more...
...mind. As the final seconds before broadcast time ticked off, Morris saw a sudden movement beneath the President's table. Reagan's left foot was tapping off the seconds, a reflex planted more than 50 years ago in the soul of a fledgling broadcaster. Morris cradled a tiny black notebook in his left hand and with a thin-line pen jotted down his observation. Later, he transcribed his notes to a file card that went into a growing mass of research on Reagan the man and President, to be distilled into a biography after Reagan leaves office...
After deliberating for seven days, Michael Jackson's jury found him not guilty of child-molestation charges, thus ending a trial that never quite lived up to its O.J.-media-overkill potential. But for those who are suffering withdrawal, Notebook offers a final review.--With reporting by Jeffrey Ressner...