Word: notion
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...into our traditional way of life feel ostracized by a society that says, "If you don't want to live like Australians, why did you come here?" That kids care enough about their national way of life is inspiring. However, it raises a question and a challenge to the notion of a multicultural nation: Whose culture is it? Globally we have not seen any sustainable examples of multicultural success so perhaps the answer lies in assimilation, and to paraphrase the author, the answer should be "We're in and you're welcome to join in, too!" Ray Pedersen, Coolangatta, Australia...
...platform is ultimately about an accretion of tweets, the way hundreds of thousands of pixels form a detailed and complex digital image. Twitter underscores Marshall McLuhan's famous aphorism that the medium is the message--the idea that technological form shapes and determines the culture. McLuhan challenged the traditional notion that content--whether in print, in film or on television--is automatically more significant than the medium through which it is delivered. What we now accept is that the medium changes the nature of what, and how, we communicate. Twitter does that...
...notion that it's even possible to "reduce the harm" of tobacco is making some public-health officials bristle, even as tobacco executives' mouths are watering. "If we get someone to quit, it's far better than giving someone something with lower levels of toxins. You may delay it, but you're still going to die," says Connolly. (Despite his concerns, Connolly supports the new regulatory bill.) Critics also worry that having an implied stamp of approval on tobacco products from the FDA - which has traditionally governed the manufacture and sale of things like cosmetics, food and pharmaceuticals deemed safe...
...fundamental notion underlying U.S. diplomacy with Pyongyang since the Clinton era--a hawkish detour under George W. Bush notwithstanding--is that the North can be bribed. Yet the country's rhetoric since Obama's Inauguration has been vitriolic. It is possible that its most recent nuclear test will finally convince diplomats that the North Korea they see is the one they get: that perhaps on the question of nukes, it simply can't be bribed...
...Advertising. Today the language of advertising is dominated by the notion of impressions: how many times an advertiser can get its brand in front of a potential customer's eyeballs, whether on a billboard, a Web page or a NASCAR hood. But impressions are fleeting things, especially compared with the enduring relationships of followers. Successful businesses will have millions of Twitter followers (and will pay good money to attract them), and a whole new language of tweet-based customer interaction will evolve to keep those followers engaged: early access to new products or deals, live customer service, customer involvement...