Word: novaya
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Dates: during 1990-1999
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...English-language daily The Moscow Times reports. "Maybe after Russian women give their husbands this fragrance, it will inspire them to be more like Luzhkov, to get off the couch, take charge and make the lives of Russian women easier," gushes Nadezhda Petrukhina, head of product development at Novaya Zarya, the perfume factory which produced the cologne. With its solid square shape and silver cap, Mer's bottle symbolizes "the broad, masculine shoulders of a man" who's ready to shoulder responsibility, Petrukhina points out. But there's more than just smell and square lines to the politically ambitious Luzhkov...
...worst of the poisoned sites is Novaya Zemlya, two Arctic islands used as a nuclear-weapons test range. Already contaminated by bomb fallout, the islands were turned into a nuclear garbage bin. The Russians admit they dropped as many as 17,000 barrels of radioactive waste into the surrounding seas since 1964. Sailors reportedly shot holes in some of the barrels when they failed to sink...
...least eight marine reactors, three from the nuclear icebreaker Lenin and the others from decommissioned submarines, have been scuttled in Novaya Zemlya's shallow bays. The dead reactors are encased in layers of steel and may be harmless for many years. But inside, their cores contain dangerous isotopes...