Word: npdfashion
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...flowers cropped up on shirts and jeans at Dolce & Gabbana and Calvin Klein, among others. Glimmers of hope are also discernible at the cash register. In the past six months, sales have risen 5.6%, the first increase in the sector in 3 1/2 years, according to Marshal Cohen of NPDFashion World, which tracks the apparel industry...
...players, because they surely have eyes on him. Led by new hip-hop entries like Eminem, Jennifer Lopez and Nelly, the celebrity-branded-clothing market nearly doubled over the past two years, from $3.2 billion in 2001 to $6.1 billion in 2003, according to research firm NPDFashion World. Snoop Dogg entered the mix last month, announcing a partnership with Pony to release his own sneaker line, "The One and Only," in November...
What rapper-actor-designer wants to deal with IP addresses, anyway? "Anyone would have questions about setting up websites, especially someone whose main job is to record hit music," says Marshal Cohen, senior analyst at NPDFashion World. That's where the Web company, based in Secaucus, N.J., steps in. eFashion helps with image work too. Silano Foy--who, like her husband, is a former Calvin Klein exec--sits down with Kimora Lee Simmons to review each garment displayed on Baby Phat's site. In the corner of eFashion's warehouse are two mannequins, one for Rocawear's Web shots...
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