Word: nuoptix
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Through retailers, Coca-Cola is distributing 20 million pairs of cardboard glasses for the event. But unspectacled viewers will not see a blurry image, as they did with the '50s technology, used in movies like House of Wax. A new process, Nuoptix 3D, uses regular cameras and delivers a normal picture. The illusion of depth is created by different-color lenses in the glasses, which transmit the image 16 milliseconds slower to the right eye than to the left. One catch: to get the 3-D effect, there has to be constant motion on the screen. So even...
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