Word: nutriclean
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...creating a heightened standard of "certified clean," a tiny California- based company called NutriClean has sent grocers scrambling to get an independent stamp of approval for their produce. Founded four years ago by Chemist Stanley Rhodes, the twelve-employee firm serves growers and grocers alike, sampling produce in the field and on supermarket loading docks. The NutriClean tests check for several pesticides that are not routinely screened by the Food and Drug Administration. Says Frank McMinn, vice president of advertising for Raley's, a 53-store Sacramento-based supermarket chain that was one of the first to tout its NutriClean...
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