Word: nylon
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...future? Not exactly. The 1964 fair both celebrates and illustrates the fact that in the last 25 years science has so far expanded the human imagination that anything seems possible. Crowds at the 1939 New York fair stared with skepticism at exhibits of air conditioning, television and the first nylon stocking. The 1964 fair displays not what might be done in the future, but rather what has already been done. The 1939 fair was a promise. The 1964 fair is a boast...
Well-Bred Intentions. Though they come in the most radiant of colors and the lushest of fabrics, range in length from wrist-short to shoulder-high and in price from $1 (nylon) to $145 (mink-cuffed French glace kid), the richest selection is scarcely splendid enough to make up for the bother. For one thing, women determined to look smart but who feel ill at ease with their hands encased will strip their gloves off at the earliest opportunity and spend the rest of the party looking for a ledge to lodge the gloves on; they generally end up wadding...
...game: a projected $99.1 million surplus in the fair's two seasons, after paying back $24 million to New York City for expenses incurred, plus giving the city an additional $40 million. Thus the fair may not present the future with the impact that a look at television, nylon and air conditioning had in 1939. But it will make far more money and pull more people through its gates than any other fair anywhere, ever...
Aircraft carriers have long arrested the speed of landing planes by means of cables engaging hooks on the underside of the planes' fuselages; and military airfields have used these extensively, as well as cable-and-nylon barriers at the ends of runways. New York's slithering seizure may speed up similar installations for civilians...
...world's history, a company that has spent apparently reckless millions on apparently useless laboratory research, and seen it pay off. Most of Du Pont's current products are things that never existed on land or sea until Du Pont research discovered or developed them: cellophane, nylon, Lucite and neoprene, tetraethyl (antiknock) lead for gasoline, Dacron and plastics. The latest product (not mentioned in the book) is known as Corfam, a scuff-resistant, water-repellent synthetic leather (TIME, April 3) that may in time revolutionize the shoe industry...