Word: oat
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Dates: during 1990-1999
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...advises the public not to consume the product, the federal Food and Drug Administration considers the risks of contracting cancer one in a million over a person's lifetime. The company is investigating its packaging and distribution centers to locate the problem. In the wake of doubts cast on oat bran's nutritional benefits, it's almost enough to drive yuppies back to pretzels and beer...
Well-intentioned as it may be, the A.H.A. is stepping into a quagmire by trying to serve as a dietary oracle. Too often scientific ground shifts, and today's notion of sound nutritional advice becomes tomorrow's myth. The latest case in point: oat bran. Two years ago, the high-fiber grain was elevated to alimentary sainthood after a few studies showed that people who ate a diet rich in the stuff enjoyed a significant drop in their cholesterol levels. Doctors began recommending the grain to patients, and food manufacturers rushed to add it to everything from muffins to tortilla...
Last week the halo slipped. According to a report in the New England Journal of Medicine, oat bran has no special power to reduce cholesterol levels. In fact, it works no better than low-fiber grains and causes more bloating and diarrhea than some. In a study performed at the Brigham and Women's Hospital in Boston, Dr. Frank Sacks and colleagues randomly switched 20 healthy men and women between two six-week diets: one contained 100 grams of oat bran daily, the other 100 grams of low-fiber wheat. Cholesterol levels dropped an average 7.5% -- no matter the diet...
...effort to assess proliferating nutritional claims, the American Heart Association introduces a controversial seal of approval. -- Naysaying on oat bran...
Winningest Products. Good things came in small sizes: Chicken McNuggets, Chrysler minivans, 3M's Post-it notes. Health was hot: Nike Air shoes, oat bran and Diet Coke. But old reliables stole the show: Waring blenders, fountain pens, Etch A Sketches, convertibles, suspenders and condoms...