Word: oates
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...described himself as "a Level Five vegan--I don't eat anything that casts a shadow." Among vegan celebrities: the rock star Moby and Ohio Congressman Dennis Kucinich, who swore off steak for breakfast and insists he feels much better starting his day with miso soup, brown rice or oat groats...
Sorry, Quaker, the fiber in oats and other cereals probably doesn't prevent colon cancer. But there is still plenty to recommend in them. Raw in granola or cooked in porridge, oats consumed daily can help lower cholesterol. They contain beta-glucan, a spongy, soluble fiber that mops up the precursors of cholesterol in the intestines and whisks them out of the body. New evidence suggests that oats may also help lower blood pressure in hypertensive patients. Other benefits: the oat is one of the few grains that contain hard-to-find antioxidants, such as the vitamin E-like compounds...
...Then there was the line of breakfast cereals from Zoe Foods, launched in Massachusetts last year by a woman who wanted to make granola for women like her menopausal mom. In January, General Mills climbed on board, introducing Harmony cereal with soy protein, folic acid and a vanilla-almond-oat flavor that rated high in female focus groups. And this fall Quaker will roll out its Nutrition for Women oatmeal, which features extra calcium and iron and a feminized lavender backdrop behind the trademark white-haired Quaker...
...Then there was the line of breakfast cereals from Zoe Foods, launched in Massachusetts last year by a woman who wanted to make granola for women like her menopausal mom. In January, General Mills climbed on board, introducing Harmony cereal with soy protein, folic acid and a vanilla-almond-oat flavor that rated high in female focus groups. And this fall Quaker will roll out its Nutrition for Women oatmeal, which features extra calcium and iron and a feminized lavender backdrop behind the trademark white-haired Quaker...
...student will tell you, we live in a world of scarce resources. Sadly, there is only so much Cracklin' Oat Bran and only so many grilled cheese sandwiches. You should think twice before spooning out more Cracklin' Oat Bran than you can handle. If you do ever find yourself with extra on your hands, please hunt me down. Pay attention to the menu as well. Don't pick up the shrimp scampi with shell pasta only to change your mind when you see the golden Kung pao chicken. The conveyor belt should not look like a haphazard buffet...