Word: offbeaters
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
Tired of lugging around those clunky, fact-packed travel guides that practically scream, "Look at me! I'm a tourist"? For the discreet visitor who prefers to blend in, there's a new breed of small, specialized and often offbeat urban guides designed to show you how to shop, eat and look like a hip native...
...crapshoot. "Rule 1 of the global TV market is that each market is different," says Grindon. Comedies, which often get lost in translation or bad dubbing, have been inciting mini bidding wars. 'Til Death, a conventional sitcom starring Everybody Loves Raymond alum Brad Garrett, and NBC's offbeat comedy My Name Is Earl are getting as much as $500,000 an episode, compared with $200,000 for sitcoms five years ago. Touchstone's Ugly Betty is on its second global lap. Based on the wildly popular Spanish-language telenovela Yo Soy Betty, la Fea, it was redeveloped...
...beauty regimen? Aeronautically refrigerated face cream? These are not ideas you would expect to come out of a Procter & Gamble or L'Oréal, no matter how many millions of dollars such conglomerates invest in research. But for smaller brands?many of which are hot targets?the more offbeat the idea, the better. Mathilde Thomas, co-founder of the French vinotherapy brand Caudalie, feels that smaller brands can take risks, ultimately, and that's what keeps the consumer interested...
...there are no quotes in this story. That's because Fox doesn't want to bad-mouth Judge, not even off the record, and Judge doesn't want to complain about Fox. Judge knows he works in an Office Space world with dumb bosses who can't market an offbeat movie and an Idiocracy world where audiences react mainly to CGI bells and whistles. The best he can hope to do is quietly keep making fun of those facts, and hope it plays a lot on cable...
...Such offbeat offerings indicate the growing need for private banks to distinguish themselves from competitors in a fragmented market that's ferociously competitive. The largest global private banks in Asia are UBS, Credit Suisse, HSBC and Citigroup, but there are scores of others, and no single player is dominant?Citigroup, which manages roughly $70 billion in Asian private-banking assets, is one of the top-three regional players, yet it still controls just 3-4% of the Asia market. With customers up for grabs, selling services can be about marketing the sizzle?bragging rights and a sense of privilege...