Word: offending
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Dates: during 1970-1979
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...Jewish mother (Lillian Adams) who chides her son the doctor about the expensive "opticals" on his "fancy-schmancy" Plymouth is bound to offend every Jewish mother from Barbra Streisand to Golda Meir. Winston's "What do you want, good grammar or good taste?" campaign verges on sadism. But then, unless R.J. Reynolds can prove between now and Jan. 1 that cigarette smoking may not be hazardous to your health, all cigarette ads will be off the air. Except for the vignettes showing Benson & Hedges' longer cigarettes forever getting caught in beards, clashing cymbals and elevator doors, none...
...interviewer: "Please don't make me out to be against alcohol. I'll get all sorts of letters from the temperance people, and I certainly don't want to encourage their cause. I owe a lot to booze, so I don't want to offend...
...Pepsi-Cola, Mobil Oil and American Tourister among them?have long used red, white and blue in their trademarks. In view of the conflict over the flag, however, many advertising directors are beginning to shy away from the national colors. Says Charles Overholser of Young & Rubicam: "Overuse could easily offend consumers." The aesthetics of the flag as high fashion are also somewhat in dispute. "I just dig the colors," says a Berkeley coed with a flag knee patch. "And I love stars. The flag's groovy from an aesthetic viewpoint." Marget Larsen, a San Francisco graphic designer, does not agree...
With Hollywood scrambling to exploit every current trend, "soul" movies were probably inevitable. Enter Cotton Comes to Harlem, a meretricious thriller that should offend the sensibilities of any audience-black or white...
...Massachusetts, he rejected rigid "attachment to the simple and the absolute." Lindsay espoused "not a compromise between the uncompromising extremes, not a compromise with our conscience, but a commitment to rational change by rational means." He added: "The revolutionary defiles the flag and the reactionary deifies it. Both offend reason and common sense...