Word: oiling
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Dates: during 1970-1979
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Harvard holds stocks in 18 companies that process nuclear fuel, construct or maintain nuclear utilities, or operate some of the country's 70 licensed nuclear power plants. The largest investments are in five of the nation's major oil firms...
Shortages of oil, food, and gasoline have been headlining the news for years. But there is one shortage that has received scant coverage in the Boston media--the drought of newsprint that has sent newspaper publishers around the country scurrying to the backwoods of Maine and even the hinterlands of Italy in search of the paper gold...
...enormous Helianthus plant is familiar as the source of those light gray seeds that birds like to peck at and kids love to munch. But what is exciting farmers is a somewhat shorter (5 to 6 ft.) variety that yields a dark brown seed containing a high-protein food oil. This fall growers in North Dakota and adjacent states will harvest more than 5 million acres of what they call "flower," double last year's planting and 100 times as large as that of a decade ago. Some 75% of the crop, which will fatten farm incomes...
Growing consumer consciousness about health has helped the market. Flower oil costs 10% to 15% more than oil made from corn or soybeans, but its cholesterol content is lower; it has 70% polyunsaturated fats, vs. about 55% for corn oil. Hunt-Wesson in September began national distribution of a flower oil named Sunlite. Procter & Gamble is selling a blend of flower and soybean oil called Puritan, and Lever Brothers is marketing Promise, a part-flower margarine...
Oddly, what first spurred U.S. interest in Helianthus was the emergence in the 1960s of latex-base paints. This undermined the market for paints based on linseed oil, which is made from flax. Companies that processed flaxseed had to find another oil to keep their machinery busy. Cargill Inc., the huge Minneapolis grain dealer, in 1966 dispatched a researcher to get some sunflower seeds from the Soviet Union, which is the leading producer. At the same time, Cargill and rival Honeymead Products set out to persuade farmers to try the new crop. That was not easy; the companies...