Word: oklahomas
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Dates: during 1950-1959
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Along ad alley, Harper has pushed his agency out in front by emphasizing market research. The Oklahoma-born son of an adman, Harper graduated from Yale ('38) and joined McCann-Erickson as an office boy. He shot up fast, became president in 1948 at 32. Since then, he has quadrupled the agency's billings (Coca-Cola, Westinghouse, Chesterfield, etc.) to $250 million last year, hopes eventually to push McCann ahead of the No. I agency, J. Walter Thompson...
...working on the economy when not busy with space-Senate Democrats were drafting six other recession-inspired bills, calling for increased federal spending for: roads (Gore), housing (Alabama's John Spark-man), hospitals (Alabama's Lister Hill), reclamation (New Mexico's Clinton Anderson), flood control (Oklahoma's Robert Kerr), aid to small business (Arkansas' William Fulbright...
...various broadcasting-industry gatherings outside Washington. On these trips Doerfer traveled at Government expense, collecting $12 per diem allowances, although his hosts often paid his hotel bills. Most picked-over trip: a 1954 expedition during which Doerfer 1) took part in the dedication of a station KWTV tower in Oklahoma City, and 2) made a speech to a National Association of Broadcasters convention in Spokane. On this trip, as Schwartz & Co. reckoned it, Doerfer drew $296.91 in travel expenses from the Government, got a total of $1,080.87 in casn and paid tabs from KWTV and the N.A.B...
Bath Water & Baby. Oklahoma-born, Los Angeles-reared James Albert Pike was always one to stick his neck out. So uncompromising was his Catholicism that he turned down a scholarship to Harvard to go to a Catholic college-California's Jesuit University of Santa Clara. But after two years there, his faith in the Church of Rome was gone, and with it his faith in Christianity ("I threw out the baby with the bath water," he says). He switched to the University of Southern California, followed it up with Yale Law School...
Push from the Bottom. The Big Three's progress and profit is not lost on the dozens of smaller planemakers, who are also learning to grow by selling utility. In barely six years, Oklahoma's Aero Design & Engineering Co. has leaped to a $12 million annual business with its high-priced ($89,500) twin-engined Aero Commander. When the Air Force bought 15, including one for President Eisenhower, so many companies jumped in with orders that Aero expects to sell about 120 planes this year, has built a $6,250,000 plant to boost production. Prospects...