Word: olsen
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...imply that blonde hair is Britney’s only asset. Starting at the age of 17 in a black push-up bra, she has exposed said assets with increasing frequency on the cover of Rolling Stone. Mary-Kate and Ashley Olsen, on the other hand, displayed far more decorum and less flesh than Spears in their recent cover photo. This is certainly to their credit, but it skirts the issue of why Michelle Tanner was even on the cover of Rolling Stone in 2003. Did anyone seriously think the Olsens would be the break-out stars of Full House...
...focused on itself." She mentions a couple of the sturdy warhorses of cool: indie actress Chloe Sevigny and edgy fashion label Imitation of Christ. "When you really look at it, what trends are they really setting? Whereas if you go to Wal-Mart and you've got the Olsen twins with a billion-dollar business, you know there's something clearly going...
...Lopez has watched her line, JLO, take off, earning $130 million at retail in 2002, with $175 million projected for this year. And over the past few months, it seems every celebrity with a face and a following has announced a new fashion line. Eminem, Mary-Kate and Ashley Olsen, Nelly, Jay-Z and Mexican pop idol Thalia Sodi all have theirs. Beyonce Knowles, Gwen Stefani and 50 Cent are each coming out with a label. Lenny Kravitz reportedly really wants one. And this winter Pamela Anderson broke the news that she would launch a label, capitalizing on the riot...
Discount chains have done a good job of seizing licensing opportunities. Target, for example, carries clothing emblazoned with Hello Kitty and Barney, while Wal-Mart has SpongeBob SquarePants and a line designed by Mary-Kate and Ashley Olsen. The chains have been savvy in their marketing, particularly to Hispanics, who have surpassed African Americans as the largest minority group in the U.S. According to Susan Porjes, a retail analyst based in Honolulu, Hispanic parents spend a higher percentage of their income on children's clothing than other ethnic groups do. That helps explain why Target has licensed characters from...
...Mart hot dogs and fat-free Oreos with Snapple. Or jogging off their egg-white omelets. I would love to see a healthy middle ground between eating junk and starving to be thin. The norm should be voluptuous women and a savoring of good food and long dinners. SHERRY OLSEN San Francisco