Word: omega
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...ironclad natural order. Last week studio executives had a choice of interpretations as they cast their eyes over the weekend grosses. The No. 1 and No. 2 movies in the U.S. were, unsurprisingly, Fight Club and Double Jeopardy. But No. 10 was very unusual indeed. Not only had The Omega Code, by an unknown independent called Gener8Xion Entertainment, grossed $2.4 million in three days, but it had done so in a mere 304 theaters, yielding by far the highest dollars-per-screen figure in the Top 10. And the suits didn't know the half of it. The movie...
Call it the Blair God Project. Like the witchy summer hit, The Omega Code, starring Michael York and Casper Van Dien, was made on a modest budget--$7.2 million. And like Blair, it ran a remarkable under-the-radar promotion campaign. But where Blair used the Internet, Omega employed an even more unusual grass roots: it was sold almost exclusively through--and to--the Evangelical Christian community. Crowed producer Matthew Crouch: "I feel we've identified a new consumer group that Hollywood, Wall Street and Madison Avenue don't know exists. We've primed the pump, and there will...
ITEM: Deke Slayton's Omega Speedmaster wristwatch (4) ESTIMATE: $8,000 to $12,000 WENT FOR: $28,750 COMPARE WITH: NASA's Kodak-made 460 camera...
Four Harvard Square establishments--Up Stairs at the Pudding, Pho Pasteur, Alpha Omega, and Marathon Sports--were also given the magazine's Hall of Fame awards. That honor is given to establishments having won an award for three out of the past five years, according to John Strahinich, executive editor of Boston Magazine...
Four Harvard Square establishments--Up Stairs at the Pudding, Pho Pasteur, Alpha Omega, and Marathon Sports--were also given the magazine's Hall of Fame awards. That honor is given to establishments having won an award for three out of the past five years, according to John Strahinich, executive editor of Boston Magazine...