Word: omnimedia
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...That relentless self-reliance helped turn Stewart into a wealthy tycoon. But the future of Martha Stewart Living Omnimedia, the company she founded, will depend on a very different kind of corporate chemistry now that Stewart has been sentenced to serve prison time for conspiracy and obstruction after lying to federal investigators about a stock trade. Standing before Judge Miriam Cedarbaum last week in a courtroom in lower Manhattan, Stewart's voice faltered as she asked for leniency. "My hopes that my life will not be completely destroyed lie entirely in your competent and experienced and merciful hands," she said...
...Stewart plans to appeal her conviction and remains free on bail. But new Martha Stewart Living Omnimedia CEO Sharon Patrick must now figure out how to move the business forward with the company's iconic founder possibly heading behind bars. In the first quarter this year, sales dropped 23% to $44.5 million and the company suffered a loss of $20 million, so a reinvention of the brand looks increasingly urgent. Among other changes, the company's flagship magazine Martha Stewart Living?which saw ad revenue drop 54% in the first quarter?has already been redesigned and its back page, once...
...miss my old job terribly." MARTHA STEWART, convicted former CEO of Martha Stewart Living Omnimedia, who is scheduled to be sentenced this month on charges related to her sale of ImClone stock...
...hard to believe that a woman facing prison time still cares about crafting belts out of festive grosgrain ribbon. But the namesake company of lifestyle maven MARTHA STEWART hopes you do. Martha Stewart Living Omnimedia struck a deal with the Style Network to continue airing Martha Stewart Living, which many stations dropped after Stewart's conviction on four felony counts in March. Style will air mainly reruns from 11 seasons of Living, but the network has ordered four new specials about weddings, which the Martha Stewart Weddings magazine staff will help produce. A company spokeswoman says the Style deal...
Martha Stewart Living Omnimedia went public amid great fanfare in 1999. But savvy investors have long worried about the proverbial question, "What happens if she gets run over by a bus?" The company is so dependent on her name, likeness and image that if they are not in good standing, the franchise is seriously degraded. After the verdict, shares of Stewart's company dropped nearly...