Word: oo
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Dates: during 1950-1959
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...cluttered den of Mario (The Great Caruso) Lanza's Beverly Hills home. An exuberant young man with the face of a choir boy and the frame of a prize bull let the vibrations pour over him until he could stand it no longer. His bright black eyes glistened. "Oo, Mario," he cooed lovingly, "you can sing like a sonofabitch ! " Both the voice on the record and the ecstatic compliment came from Mario Lanza himself, at 30 the first operatic tenor in history to become a full blown Hollywood star...
...untrained ear the change was virtually undetectable. The Green Hornet, The Lone Ranger ("Hi-yo, Silver -awa-a-a-a-a-y!")» Soo-oo-per-ma-a-an, The Shadow, and an ear-shattering collection of other thrillers kept on blasting through millions of loudspeakers; the announcer's thrilling command-"Ask mother nOw!"-echoed louder than ever. Fancier and more complicated box-top premiums (Planetary Maps, Atomic Bomb Rings, Magni-glow Writing Rings, Detective Badges, Compass-Magnifying Glasses, Explorer's Sun Watches) came flooding through the mails...
...Oo...
...Ultramatic automatic drive, bringing it down to $175. And last week, Henry & Edgar Kaiser summoned K-F dealers and distributors to Willow Run to let them see their new models with an automatic shift (Hydra-Matic, purchased from G.M.) and K-F's new lower-priced, i oo-inch-wheelbase car. It hopes to get the small car into production by summer. Another new arrival: automatic transmission on the Studebaker, due sometime after April...