Word: opel
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Dates: during 1950-1959
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...sure. It knew that it could not manufacture small cars in the U.S. for the same price, so it compromised. To cash in on the trend, it brought in cars from foreign companies in which the Big Three held big stock interests. General Motors imported the West German-made Opel and the British-made Vauxhall; Chrysler brought in the French Simca, Ford the English Prefect, Consul, Anglia. Since 1955, the Big Three have hiked imports of these foreign cars from 2,100 a year...
WEST GERMANY'S OPEL, a General Motors subsidiary, spurted to No. 2 spot within the company, counting cars and trucks. Last year Opel boosted production by more than 25%, to 315,945 units, well ahead of Oldsmobile, Buick, Pontiac and Cadillac, though far behind Chevrolet's 1,534,575. During year, Opel exported 19,500 cars...
...political paroxysm shaking all Africa has even sent tremors into the calm heartland of the Congo. Last year Belgium permitted limited elections for the first time, and 13 black and five white mayors took office. Settled in modernistic offices, well paid, and furnished with chauffeur-driven Opel sedans, the African mayors were supposed to act as agents of Belgian authority. Instead, some assumed the old prerogatives of tribal chiefs and seized firm political control of the native communes. Recently African intellectuals in Léopoldville united to form the Congo's first native political party, with...
General Motors last week finally climbed aboard the booming small-foreign-ear bandwagon. G.M. Boss Harlow H. Curtice announced that G.M. in September will begin U.S. sales of its English-built Vauxhall Victor and West German-built Opel Rekord, both four-cylinder sedans previously sold by G.M. only outside...
...Victor, a yard shorter, a foot narrower and 1,000 Ibs. lighter than a Chevrolet, is a 55-h.p. wrap-around-look car that gets 35 miles per gallon. It is expected to sell for about $1,800 v. Chevrolet's cheapest price of about $2,000. The Opel, which approximates the Victor in performance, will get a face-lift before appearing...