Word: opel
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...mastered when in 1974 German Ford lured him away from Bayerische Motoren Werke (BMW), where he had been sales vice president. It scarcely seemed a good time to make the move, since German Ford in 1974 lost $69 million-while its chief rival, General Motors' Adam Opel subsidiary, squeezed out a $2.4 million profit-and saw its share of the nation's auto market fall to 10%, from...
...years ago a combination of higher oil prices, recession and consumers' lack of confidence depressed industry output 22%, to 2.8 million cars. Volkswagen lost $312.5 million, and German Ford $68.3 million; General Motors' Opel subsidiary, thanks to nimble financial management, was able to stay in the black with a profit of $2.4 million on sales of $1.8 billion. "The big producers were all stuck with high breakeven points [largely because of high labor costs and excess plant capacity] when the recession struck," says Lutz, who moved to Ford from Bayerische Motoren Werke (BMW) in 1974. "Now the arithmetic...
With the cooperation of West Germany's union leaders, VW, Ford and Opel have been able to reduce their labor force, by offering workers up to $6,000 to quit. All three companies are offering new and revamped models, and Ford is raising capacity from 980 to 1,500 cars a day at its Saarlouis plant to meet expected demand for the Fiesta minicar that will go on sale in the fall. Opel and Ford are now profitable again, and VW says that last year's loss will be far smaller than...
Auto executives in Germany remain convinced that even if all around them falter, they face a bright future. John P. McCormack, who is moving from Opel to head General Motors' European operations, believes the energy crisis and recession have strengthened the car's appeal: "People realize more than ever how important the car is for the economy and for most transportation needs...
...that seemed to come from some private world too secret to be spoken of. Marisa went on to live a glace confection of a life spun out of Vogue covers, yacht cruises, love affairs with the likes of David de Rothschild and, at the moment, Auto Heir Ricky von Opel. Early in Marisa's career, Vogue Editor in Chief Diana Vreeland announced: "Many faces are alluring, but hers is chic. She can wear a hat like nobody else." She could also take it off: she posed nude for both Vogue and Playboy. "Some of the greatest works...