Word: opel
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...community relations, to build a hospital in the area. Logically, then, if that company got its rubber from outside the country: "For the sake of argument, say they got the rubber from Liberia, well then why not put the money in African studies?" Most Ford executives sent to run Opel in Germany read "only two-three books on Germany" before going over, Goldman says, often causing strained relations between the corporation and the host country...
...m.p.h. impact. Insurance companies, some Congressmen and several public interest groups, which contend that the stronger bumpers will hold down damage costs, oppose such a move. But they also maintain that the weighty, expensive bumpers U.S. carmakers are using are unnecessary. The bumper on the West German Opel, for instance, is as strong as the steel one on the new Ford Pinto, yet it weighs only a third as much. The outcome of the bumper battle is still in doubt...
Even in Europe, Volkswagen is meeting increasingly stiff competition from small-car competitors like Simca and Opel, and this year's sales in West Germany have dropped 18%. Despite the high price of fuel, Volkswagen has even been losing a good share of its market to the much thirstier Mercedes-Benz, suggesting to some VW officials that the beloved Beetle configuration may have finally outlived its attractiveness. As a result, the company that once turned a one-model line into an advertising asset has been introducing a whole new array of cars...
...frame, unembellished by either a pectoral cross or episcopal ring. His book-cluttered residence is staffed only by volunteer students; nearby nuns send in his meals. He spends much of the time each week rocketing around the dusty roads of his diocese in a little Opel, saying Mass in homes of poor villagers. Méndez Arceo even calls himself a Zapatista, after the area's favorite native son, Peasant Revolutionary Emiliano Zapata...
...this year's show, Volkswagen introduced a four-door 1600 model sedan that will sell for $3,733 v. $2,666 for "the beetle." Similarly, General Motors showed off the Opala, its first made-in-Brazil sedan, a cross between the U.S. Chevy Nova and the German Opel. Depending on the model, it will sell for $4,250 to $4.800-about twice as much as a similar car made in the U.S., where taxes are lower. Ford's trade-up entry is the compact Corcel ($3,436). The highest-priced car at the show is the Brazilian Ford...