Word: oprah
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Dates: during 1980-1989
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...America, a 4,000-mile chain of hand-holding Americans planned for May 25 and supported by nearly 1,000 celebrities. "The largest number of celebrities ever assembled," says the proud promoter. Prince, we are told, has "bought" Mile 1. Walter Payton has a mile of his own. And Oprah Winfrey has declared, "My mile will be for people who can't * afford the $10 (standing fee). No rich people in my mile." Ah, the little people...
...readers were not buying. Undaunted, Pinckney started running up $1,000 monthly phone bills trying to publicize the book. She got on a couple of local TV shows in the South, then in New York. Sales really started to take off after she did Oprah Winfrey's morning show in Chicago. They jumped again when she did the syndicated Sally Jessy Raphael Show, and after she made a network appearance on Donahue four weeks ago, the B. Dalton chain reported that its 10,000 copies sold out immediately. Pinckney had pushed and pulled her way to a publishing miracle...