Word: oprah
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...doll in the New Hampshire primary, Bush had it all backward. He went easy on his rival--refusing to attack his "friend John"--and kept a wary distance from the traveling press corps. Not anymore. As he unveiled his new-look campaign in South Carolina last week, including Oprah-style sessions with citizens and banners heralding him as A REFORMER WITH RESULTS, Bush tore into McCain like a pit bull let loose in a slaughterhouse. "John" was out. "Chairman McCain," meant to remind voters that McCain presides over the Senate's Commerce Committee, was in. So was schmoozing with journalists...
...programming fund of more than $400 million. She has also drawn a raft of veteran producers and, as business partners, the Hollywood production team of Marcy Carsey, Tom Werner and Caryn Mandabach (creators of The Cosby Show, Roseanne and That '70s Show), which are programming the network; and--hallelujah!--Oprah Winfrey, who will contribute two shows (and, in 2002, reruns of her talk show). She even snared Candice Bergen to act as host of a nighttime talk show, Exhale. The return on these investments and efforts will rest largely on Laybourne's vision of how the Internet will change media...
...then even in nonalimentary matters. Helmut Kohl comes to mind. In the "before" shots, Chancellor Kohl could be shown in one of those pig-outs he used to have with Bill Clinton--both of them up to their elbows in sausage and mashed potatoes. Instead of running on Oprah, of course, the male-spokesperson commercials would be aired during time-outs at the Super Bowl, spoiling everything for poor Charlie...
...vote goes to Oprah Winfrey. JOAN MARIE PILOT Chicago...
...John D. Rockefeller b) Henry R. Luce c) Michael Jordan d) Oprah Winfrey...