Word: optioning
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Dates: during 1980-1989
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...shouldn't have worried so much about whether Elvira: Mistress of the Dark was just an excuse for merchandising; Elvira ain't exactly the Care Bears. Still, if you went to the Law School Film Society's screenings last night, you had the option of picking up Elvira t-shirts, studded wristbands and even a cookbook inspired by the movie, featuring Elvira's recipes for "Transylvanian Ghoulash," "Bedeviled Eggs" and "Welsh Rare-Bats...
Some houses have cartons of chocolate milk available on request, but it feels as though our once-respected freedom of choice has been restricted, and it is probably only a matter of time before even this option is a thing of the past. This is why it sounds as hollow as an empty milk carton when Richard Eisert '88, the former Undergraduate Council Chairman primarily responsible for chocolate milk, says "chocolate milk is still alive and well at Harvard despite its absence from the machines. I think the legacy of our council is intact." The response of the current chairman...
They had contrasting styles. Palazzi relied more on the option to set up big plays. Yohe sent UMass linemen into the Dizzy Zone with his scrambles, turning losses into typical Yohe gains...
Palazzi, at times, had the dice loaded. On fourth and one with the Minutemen up, 31-21, Palazzi ran the option. Harvard defensive back Jim Smith had Palazzi nailed way behind the line of scrimmage. Somehow, the UMass quarterback managed to flick the ball to Smellie who ran for the touchdown...
...second half, UMass's option offense bemused and bullied the Crimson defense. Minuteman quarterback Dave Palazzi, who had 91 first-half passing yards, threw for 108 yards and three touchdowns in the second half...