Word: orangina
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...European authorities conducted a series of dawn raids on Coke facilities from the Continent to Britain in search of evidence that the company was offering retailers illegal kickbacks for favored shelf space. That investigation is ongoing. And last month French authorities rejected Ivester's $840 million bid for the Orangina soft-drink business. Observes John Quelch, dean of the London Business School: "The power of global brands may be strong, but they are not strong enough to preclude the need to cultivate [government] relationships at the national level...
Over cookies and Orangina, about 30 administrators, Undergraduate Council members and house affiliates discussed student proposals and complaints in the Dudley House Senior Common Room...
...imagine: Orangina's Yale University. Or maybe Yale could sell of different parts of itself, to maximize profits: The Toyota Faculty of Yale University...
...many students with a late-night urge for a Big Mac and a shake, however, raspberry and cheese croissants and Orangina just don't cut it. On the other hand, what would happen if the Chessmaster started hanging out at Mickey...
...life, are populated by blacks, Asians and Latins. "Japanese consumers now want to see somebody unique and somebody they can easily empathize with," says Hidehiko Sekizawa, senior research director for Hakuhodo, Japan's second & largest ad agency. In France the two hottest commercials of the summer, for Schweppes and Orangina, featured Brazilian music and casts of brown-eyed, mixed-race beauties...