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Dates: during 1970-1979
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Still, the split represents a considerable shift in philosophy for a management that used to pride itself on having one of the highest-priced stocks around. Though IBM has declared six other splits in the past 20 years, they have been too modest (on the order of 5 for 4 or 3 for 2) to bring the price out of the stratosphere. But next year small investors are expected to seize the opportunity to buy in at Depression-era prices. As an extra inducement, IBM last week boosted dividends by $2.24 to an annual rate of $13.76 on the present...

Author: /time Magazine | Title: Business: IBM for All | 1/1/1979 | See Source »

...multitudes of happy souls, Santa Claus did not pop down the chimney this year. He squeezed into the mailbox. It was history's greatest mail-order spending spree, and despite the catalogues' enticements to decadence and conspicuous frivolity, Americans for the most part ordered up gifts that tended to be more tenable than trendy, disproving the adage that there's no fool like a Yule fool. Said Bergdorf Goodman Executive Vice President Leonard Hankin: "This was the kind of Christmas where people were investing in things because they were not so sure of what was going...

Author: /time Magazine | Title: Living: Gifts by Mail | 1/1/1979 | See Source »

...most part, however, mail-order buyers concentrated on lesser gifts that were both of practical use and lasting value. Five-year-old Atlanta-based Kaleidoscope Inc., which mailed 1 million catalogues, a weight of nine tons, found that an increasing number of women bought not only presents for other people but also a few gifts for themselves. Among Kaleidoscope's bestsellers: china, glasses, flatware, tablecloths. Also popular were luggage and other travel items. Several cataloguers reported an upsurge in sales of packaged cheese and fruits. A $5 chocolate bar divided into sections marked with their calories and called Sweet...

Author: /time Magazine | Title: Living: Gifts by Mail | 1/1/1979 | See Source »

Colette embarked on a career as a music-hall mime in order to support her self and acquired an aristocratic lover, the former Marquise de Belboeuf, a transvestite who "dressed in a mechanic's over-alls." Later on, Colette took to the legitimate stage, wrote screenplays, founded a line of cosmetics and managed a career in journalism as well. A versatile reporter, she produced features and music reviews and even covered a few notorious crimes. "She brought to courtrooms," Chronicler Robert Phelps observes, "the same unsentimental yet empathic watchfulness which she brought to plants, animals, weather, lovers...

Author: /time Magazine | Title: Books: L'Amour | 1/1/1979 | See Source »

...flees girl, girl gets boy. Q.E.D.: the Life Force triumphs again. To this, as a metaphysical dimension, Shaw added a third-act "Don Juan in Hell" sequence, a kind of afterworld dream in which the playwright argues that the Life Force has developed consciousness, and is using man in order to discern purpose and destiny in brute existence: "To be in hell is to drift: to be in heaven is to steer." Retorts the Devil: "On the rocks, most likely...

Author: /time Magazine | Title: Theater: Girl Gets Boy | 1/1/1979 | See Source »

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