Word: orderers
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Dates: during 1990-1999
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...Your order is transmitted to the closest facility that has the products. Amazon's newest, in McDonough, Ga., opened in October and stocks more than a million items. Rows of red lights show which products are ordered. Workers move from bulb to bulb, retrieving an item from the shelf above an pressing a button that resets the light. Computers determine which workers go where...
...crates arrive at a central point where bar codes are matched with order numbers to determine who gets what. Your three items end up in a 3-ft.-wide chute--one of several thousand--and are placed into a cardboard box with a new bar code that identifies your order...
...Your order arrives at your doorstep...
...Schwab has proved that the clicks-and-mortar strategy works, this Christmas season we are seeing that Schwab may be the precursor rather than the exception. Robert Kenzer, CEO of Kenzer Corp., a retail executive-search firm, says retailers will have to do online, off-line and catalog in order to survive "or have strategic alliances that permit them to do all three." Companies such as Circuit City and eToys' competitors KB Toys and Toys "R" Us are proving they're not out of the game. "Clicks-and-mortar has a lot of inherent advantages," says Seema Williams, e-commerce...
Toys "R" Us was at first regarded as an industry joke, its website plagued by overcrowding and inadequate order fulfillment. KBkids.com didn't even exist last year. The space belonged to eToys, the first online retailer to design a truly kid-friendly toy site. Kids could create electronic wish lists, gifts came wrapped, batteries came included. "I saw immediately that here was a channel that could revolutionize how you serve the toy market," says eToys CEO Toby Lenk...