Word: orlon
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Comfortable & Colorful. In 1955, more than ever before, U.S. summer clothes are gay and casual. There are Orlon sweaters, dresses in Dacron, nylon and other wonder fabrics in every color. There are dresses of wispy silk and tough denims, terry-cloth shirts, and shorts in everything from calfskin to velvet. Toreador pants, once worn only by the brave (and beautiful), are as common as pedal-pushers and Levi's. One big 1955 craze: sweater-like cotton knits in everything from beach robes to low-priced cocktail dresses...
Pool Cleaner. To clean the bottom of a swimming pool without draining it, Poolmaster, Inc., of Burlingame, Calif., has developed a 4½-lb. vacuum cleaner on a 15-ft. handle. The machine uses water pressure from a garden hose to suck the pool dirt into a large detachable orlon bag. Price...
Revamped Fiber. To compete with such fibers as Dacron and Orlon. Celanese Corp. of America announced a new acetate rayon, called Arnel. It holds a crease so well that it can be put into automatic washers and dryers, needs virtually no ironing. Price: about 55? a lb. for staple, v. $1.28 a lb. and up for Dacron and the others...
...merchants also blame the mid-west contingent for the recent infatuation with "miracle" fabrics such as dacron and orlon. These synthetic materials are softer than the traditional cloths and retain shape and crease indefinitely. The fabrics are found in shirts; ties, socks and almost every other garment, except for underwear which is tartan this year...
Their mills, which were turning out only 190 million yards of denim eight years ago, this year will produce more than 450 million yards. For the ailing U.S. cotton industry, long ago threatened by rayon and more recently by the newer synthetics like dacron and orlon, the coronation of Cinderella denim proved that where there is a way to make homely cottons attractive there is a will...