Word: orly
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Dates: during 1950-1959
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Mortimer wants products with the widest popular appeal, shies away from the specialized or offbeat food. At General Foods, this policy has resulted in a pretax profit of 10? on sales v. 6.8? for the No. 3 processor, Standard Brands (Chase & Sanborn, Royal desserts, etc.), but well below the 14.8...
Since Mortimer took over the company, General Foods has plunged more deeply into research. It used to spend .5% of its sales dollar on research, this year will spend 1.3%. Its laboratories are equipped with 19 storage rooms that simulate desert, winter, tropic and arctic climates to test how long...
Last week there was no further word of air-car production or of orders. But Chairman Hurley had another innovation to announce. Calling in the press, he displayed (but did not demonstrate) a radical new internal combustion engine billed as the greatest advance since the diesel. It has no pistons...
At week's end the stock had firmed a bit, was back to 36½. But both the New York Stock Exchange and the Securities and Exchange Commission had some questions to ask Curtiss-Wright and its managers. The exchange began investigating to see if Chairman Hurley or any...
Under One Roof. With his monocle, his grey, lavender-tinted gloves, his white forelock setting off Italianate good looks, Whistler cultivated an exotic showmanship to mask self-doubts about his craft. The company he kept added a satanic touch by being mad, neurasthenic, and sexually deviate or profligate. The most...