Word: orly
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Dates: during 1990-1999
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But there is a problem: the key principle of the Pokeocracy is acquisitiveness. The more Pokemon you have, the greater power you possess (the slogan is GOTTA CATCH 'EM ALL). And never underestimate a child's ability to master the Pokearcana required to accumulate such power: the ease with which...
In Japan, where the Pokemon were born, Ash is called Satoshi; and Satoshi was made in the image of his creator, Satoshi Tajiri, a young outcast who, as a boy living just outside Tokyo, collected insects and other tiny creatures of field, pond and forest. In a nation of ultraconformists...
Now 34, Tajiri is an unimposing man, his face composed of sharp angles. His hands and lips tremble as he talks in a soft, shy voice. His eyes are bloodshot; dark circles ripple beneath them. He often works for 24 hours straight, then sleeps for 12. Tajiri is the kind...
During the six years it took Tajiri to finish Pokemon, GameFreak nearly went broke. For several months, he barely had enough money to pay his employees. Five people quit when he told them how dire the financial conditions were. Tajiri didn't pay himself, but lived off his father. Perhaps...
However, by the time Tajiri was done with Pokemon in 1996, Game Boy technology was yesterday's news. "No magazine or TV show was interested. They thought Game Boy was finished," says Masakazu Kubo, executive producer of the publishing company Shogakukan Inc. "No toymakers were interested either." Spiffier graphics and...