Word: orman
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Dates: during 2000-2009
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...Limits of Prudence Orman's personal story is an important part of the product she's selling. She grew up in a modest household on the South Side of Chicago, where her father ran a deli. She dropped out of the University of Illinois (she later finished her degree) and spent six years waitressing in Berkeley, Calif. After losing $50,000 she had been lent to a stockbroker at Merrill Lynch, she became a Merrill broker herself. She launched her own financial-planning company in 1987 and then wrote her first book, You've Earned It, Don't Lose...
...more gung-ho, you or your husband?" Orman asked knowingly. "You had a bottle of wine and got tipsy? Did you go to bed that night and have fun?" Her producers groaned in the control booth...
...Suze, I'm in dire straits ..." began another call, from Shirley in New Jersey. Others followed from people trying to renegotiate their mortgages or struggling to take care of aging parents. Eventually, Orman started getting antsy. "We should call this show Get Aggravated with Suze Orman," she said after a rant about the mortgage companies. "Can you hear my tummy growling? I'm sitting here fantasizing about a McDouble cheeseburger with onions!" (See nine kid foods to avoid...
Considering the human suffering around her, Orman's demeanor remains perky and optimistic. She believes that people can sense that she wants what's in their best interests. As she waited to be called to the CNBC set, a woman in a uniform rolled a cart of food into the green room. "Hi, Suze," the woman said, bursting into a huge smile. She carefully laid out bowls of yogurt and muesli, and vegetables with dip. When the woman started arranging cans of soda on the table, Orman shooed her back. "Take that away," Orman said. "People don't need that...
...think people can feel my passion, that I want to help them," Orman said a few minutes later. "When the woman who serves food lights up when she sees me--ask her if she lights up when she sees the other talent...