Word: osbornes
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Dates: during 1960-1969
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CHRYSLER AD SHAKE-UP will bring $21 million Dodge car and truck account to Batten, Barton, Durstine & Osborn. Agencies taking the loss: Grant Advertising and Ross...
...from nobodies at cocktail parties (the somebodies come late and shun walls), how institutions achieve perfection of layout just before collapsing, and how the deliberations of any finance committee "will be in inverse proportion to the sum involved." The Law and the Profits, well illustrated by Cartoonist Robert C. Osborn, is twice as long and half as funny. Grappling with the tax spiral and inane bureaucratic waste, the onetime Raffles Professor of History at the University of Malaya has understandably lost some of his donnish laughter...
...Times offered "nine personalized coupons to express your secret, suburban self." Prepared by Vice President John Bergin of Manhattan's Batten, Barton, Durstine & Osborn, and illustrated by New Yorker Cartoonist Charles Saxon, the coupons joked about everything from Early American furniture to the late-commuting American male, appealed to the strong self-improvement drive of housewives, neatly parodied some of Mrs. Suburbia's best-known clichès. Samples: "Seldom during the day do I talk to anyone over three feet tall. This little world I live in is no place for someone over 21. Since...
When the band had finished and the speeches were over, square-jawed Commander James Osborn, 41, stepped forward on the deck, read the commissioning orders and said: "I am ready to hoist the colors." Up went the Stars and Stripes and the commissioning pennant on the first U.S. submarine of a new class to join the fleet-the history-making Polaris sub George Washington.* Skipper Osborn next turned smartly to his executive officer, snapped a gloved salute. "Mr. Hannifin," he ordered, "set the watch...
...program missile shots to preset targets. Even while submerged, George Washington can receive messages, and if war should come, she would be able to fire her 16 Polaris missiles at 16 separate targets from below the surface depths within a few minutes (see map). "After that," says Skipper Osborn, "our war is over, and we go home." Three Years Ahead. The technological war to get the Polaris weapon systems built got started just three years ago with an encouraging kick from Chief of Naval Operations Arleigh Burke. Said Burke to Rear Admiral William Raborn Jr., officer in charge: "Tell...