Word: outbids
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...apart from movies that are "better than ever," is TV itself-large-screen theater television. The leading booster of theater TV is 20th Century-Fox President Spyros Skouras, who has large theatrical interests. Skouras argues that networks of movie houses with their own TV channels or circuits can outbid TV stations and advertisers for rights to sports events, operas, Broadway shows. Such programs, replacing second features on the double bill, would be good enough, says Skouras, to woo the customers from their free home sets...
Impatient but determined, Betty had prayed, pleaded and plotted for the role of Annie from the time she saw Ethel Merman do it in the 1946 Broadway hit. She never doubted she would get it, even after M-G-M outbid Paramount, her home studio, for the film rights. With Judy Garland cast in the lead and shooting already begun, Betty still insisted on betting an M-G-M executive that she would play the part...
...become a major movie sideline. Last week 20th Century-Fox was reported nurturing a plan to set up big TV screens in 15 or 20 of its West Coast theaters by year's end. Through closed circuits, Fox would feed topnotch "live" shows to thea ter screens and outbid TV networks and advertisers for high-priced talent...
...aboriginal ideas" he picked up there. To his coach, Carl Voyles, who is also in his first year at pro football, Rickey said: "Modern football is speed. Give me four players-a center, a good passing back and two tall, sprinting ends-and you can have the rest." Voyles outbid the National League's Pittsburgh Steelers for a "good passing back" named Bob Chappuis, Michigan's 1947 All-America (the price: about...
...writers (C. S. Forester, Budd Schulberg, Lucian Cary) and began paying them good prices. Last fall he sent Richard (Guadalcanal Diary) Tregaskis off to write a round-the-world diary (at $2,000 an entry, plus expenses) for True. "For stories we really want," says Williams, "we'll outbid anybody, even the Saturday Evening Post...