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Though 15 million copies of the NAB have been distributed, Social Philosopher Michael Novak sums up the view of many Catholics when he observes that the 1970 Bible has "the practicality of a fast-food outlet." But, he adds, "you miss the music." The most withering attack was mounted in a 1977 Commonweal article by John T. Noonan, then a University of California law professor and now a federal judge. He declared that American Catholics are "being impoverished" and demanded that the bishops ban the version and order up another...

Author: /time Magazine | Title: Religion: Once More, the Sound of Music | 4/20/1987 | See Source »

...shortage of McDonald's traditional workers, suburban teens, has prompted the company to recruit older workers through a program called McMasters. Roughly 10% of McDonald's workers are over 50, and 5% are over 60. At 83, Anne LaFave wields a mop as a cleaning worker at a ( Chicago outlet, a job she has held for seven years. Says she: "I have a whole new family, all the kids in the store. I'm happy to stay busy...

Author: /time Magazine | Title: Big Mac Strikes Back | 4/13/1987 | See Source »

While McDonald's employees generally praise their working conditions and the respect accorded them by their bosses, they find the wages inadequate to support one person, much less a family. Rick Laviak, 16, who has worked at a suburban San Diego outlet for more than a year, enjoys his job but thinks his $3.60-an-hour wage is meager considering that he gets no food discount and is expected to act as a teacher for new employees. Says he: "They want me to be a crew trainer without the pay." Partly for that reason, turnover among hourly workers at McDonald...

Author: /time Magazine | Title: Big Mac Strikes Back | 4/13/1987 | See Source »

...jobs are not necessarily dead-end ones, since each McDonald's outlet offers a career path of salaried jobs in which store managers typically earn $25,000 and junior managers $12,000 to $17,000. And managers can aspire to opening their own McDonald's, since most of the chain's restaurants are started by individual entrepreneurs. The initial investment in a franchise outlet is typically $325,000, but the return can be high. Other ambitious store managers can move up to Illinois headquarters, where almost 40% of executives got their start flipping hamburgers. The company employs relatively few M.B.A.s...

Author: /time Magazine | Title: Big Mac Strikes Back | 4/13/1987 | See Source »

Only a few years ago, the popular wisdom among fast-food analysts was that McDonald's growth would have to slow down because it had already built an outlet in nearly every feasible location. Since then, though, McDonald's has expanded far beyond its traditional base in the suburbs. The company has built more than 50 outlets on U.S. military bases, five on university campuses and one at a public zoo. At St. Joseph's Hospital in Phoenix, where a McDonald's outlet has replaced the coffee shop, doctors and nurses line up for burgers between rounds. The company...

Author: /time Magazine | Title: Big Mac Strikes Back | 4/13/1987 | See Source »

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