Word: overlander
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...some measure the impression is justified. Eighteen months ago his Overland Six introduced European designs into the U. S. motor car field. Last year his Willys-Knight Great Six, with Knight sleeve valves, extended the fashion. At the turn of this year came his "70" Willys-Knight Six, somewhat lighter, but of the same general design. Then two months ago the Overland "Whippet," smallest of U. S. cars, came on the market. When Henry Ford reduced his prices a month ago, (TIME, June 28) no one of his executives could be induced to admit the obvious facts-that his sales...
...Other common stocks of vast turnovers last week: U.S. Steel, 600,700 shares; Willys-Overland, 473,300; Standard Oil of California...
...dealers were going to sell the new Willys-Overland "Whippet," a low-slung coursing car designed to make 55 miles an hour and 30 miles on a gallon of gasoline; a roustabout car that "turns on a dime," stops with a swish of its four-wheel brakes. Out in the yards 885 of these machines waited to be driven away to dealer showrooms in the farthest reaches of the country. Mr. Willys was content. He was the first manufacturer to offer a U. S. equivalent to the diminutive European touring-traffic-and-economy cars like the Bean in England...
This week Willys-Overland dealers will exhibit the new models while the factory speeds up to a quota of 30,000 cars in the next 90 days...
...bought a laundry at Canandaigua, N. Y., his birthplace, sold it a year later at a profit. Then he sold bicycles. Still later he became one of the first automobile salesmen in the country, so successful that he could buy over the old, failing Overland...