Word: oversold
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Dates: during 1980-1989
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There is also a true relic of the age of pulp: Dashiell Hammett's Woman in the Dark (Knopf; 96 pages; $15.95), overpriced and oversold as a "novel," but compelling on its terms as a sketchbook romance between two losers who share a fierce sense of their own integrity. Other notable reprints include Michael Gilbert's Young Petrella (Harper & Row; 222 pages; $15.95), a collection of magazine stories from the 1950s and '60s that display his trademark Scotland Yard detective with a deadpan precision of mood worthy of Simenon, and A Double Life (Little, Brown; 246 pages; $17.95), short gothic...
...problem, charges Roy Woodruff, the former director of weapons research at Livermore, is that Teller oversold the X-ray laser, a proposed Star Wars device under development at the lab, to President Reagan. Not only were some of Teller's statements "technically incorrect," claims Woodruff, but "the optimistic schedules proposed by Dr. Teller for deployment of an X-ray laser weapon are impossible." Woodruff's accusations have split the lab into bitter factions; they have also cast doubt on the scientific integrity of Livermore, a facility founded with Teller's support in 1952, and cast a shadow over Reagan...
...million. During his 204-day rule, Falwell managed to raise $23 million but failed to rally the 114,000 "Lifetime Partners." They had sent Bakker contributions of $165 million in return for a lifelong guarantee of three nights' free lodging a year at Heritage USA. Bakker had hopelessly oversold available space. Some Partners objected to Falwell because they are Bakker admirers; more did so because they are Pentecostals. They saw Falwell as a usurper who had long opposed that exuberant style of faith...
Sometimes, though, shoppers are dismayed by SORRY OVERSOLD tags on popular pieces. Though some frustrated customers think IKEA is always out of all the goodies they want, the actual total hovers at 200 to 300 of 13,000 items. To keep prices down, IKEA buys a whole year's supply of goods in advance for all its stores throughout the world, then bets that its projections are right...
...general caution reflected fears that Gorbachev, like Andropov, was being oversold in parts of the West as a man of "liberal" views who would take radical measures to revamp the Soviet system and open doors to the outside world. In fact, very little was known in the West about Gorbachev until recently, except that he was a Moscow State University-trained lawyer and an agronomist, and a man of remarkable political staying power. Then, last December in Britain, Gorbachev and his wife created a stir with their unproletarian style--the London penny press called them the Gucci Comrades. Within days...