Word: oversold
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...Room. Some of the European countries found that they had oversold their attractions. Sweden even bought ads in U.S. newspapers discouraging midsummer travel-its hotels were full. But most still had the welcome mat out. The Netherlands was advertising the Queen's Golden Jubilee; Belgium plugged two international fairs and the famed Belgian cuisine; Norway touted its fjords; Britain listed the Olympics, horse races and regattas; Italy had an arm-long series of fairs and festivals from hot jazz to trapshooting. Europeans hoped that U.S. tourists would spend $300 million this year, twice as much...
Erupting Volcano. Minnesota's Joe Ball picked up the argument. Too many foreign-policy programs, he cried, have already been oversold to the U.S. people. Would ERP be any more effective? Joe Ball did not think so. He said: "It is like asking [Europe's] men and women to build a factory on the side of a volcano which is already erupting. ... I see no signs that the Administration has any policy or program ... to solve the problem of pure Soviet power aggression...
Down & Out. Philco Corp. cut prices as much as 25% on its 1948 model radios and 6% on its refrigerators. Another sign of stiff competition in the oversold radio market came from Majestic Radio & Television Corp. It went into bankruptcy, along with Majestic Records, Inc., and asked a Chicago court for permission to reorganize...
...Olympia exhibition hall last week, British government officials sat down to a meal of "Frood," a new British product hailed as a likely dollar-getter in the export trade. But Frood turned out to be nothing more than precooked frozen food. With the U.S. frozen-food market already oversold, it looked as if Britons could not have picked a worse time to try to invade it. The only thing to give U.S. businessmen pause was that Frood's maker, J. Lyons & Co., Ltd., was not likely to back a bad bet. By consistently backing good bets, it has become...
...Francisco. This week London dispatches reported that Eden might attend briefly, and perhaps not at all. In its mood of international depression last week, Washington uneasily wondered whether Stalin could be right-whether, all other considerations aside, the conference had been called too early and had been vastly oversold...